Changyu Pioneer Wines Opens Ningxia Province Winery
News: China-based Changyu Pioneer Wine has opened a new EUR70mn (US$92.7mn) winery in Ningxia province, China, reports Drinks Business Review. The Chateau Changyu Moser XV winery features an 800 - barrel cellar, bottling lines and a museum dedicated to the history of the company and of Chinese winemaking. Production at the winery is dominated by two key items: the Chateau Changyu Moser XV Grand Vin and Moser Family wines.
BMI View: China is developing a greater appetite for wine, particularly French wine brands. According to a recent report released by International Wine and Spirit Research, China is set to overtake the UK in terms of still, light wine consumption within the next 12 months. By overtaking the UK, China would be ranked among the top five wine-consuming countries across the globe, according to the report.