Our comprehensive assessment of Finland's operating environment and the outlook for its leading sectors are formed by bringing together a wealth of data on global markets that affect Finland, as well as the latest industry developments that could impact Finland's industries. This unique integrated approach has given us an impeccable track-record for predicting important shifts in the markets, ensuring you’re aware of the latest market opportunities and risks in Finland before your competitors.
Finland Country Risk
Over the short term, we believe that Finland's fiscal situation remains one of the most robust in Europe, and do not expect it to suffer from a ratings downgrade in the near future, expecting it to remain one of just four remaining countries in the eurozone to be awarded AAA status from all three major ratings agencies.
However, over a longer time horizon, looming structural challenges pose a threat to public debt dynamics and may impede fiscal flexibility. Several key sectors, including forestry and papermaking, shipbuilding and telecommunications remain in terminal decline, while high labour costs are acting as a deterrent for investment and importers of Finnish goods, despite strong structural competitiveness. This has cast doubt over the government's ability to sustainably increase aggregate demand through fiscal stimulus.
Finland Industry Coverage (8)
Finnish new vehicle sales grew by 2% over 2014, to reach 120,111 units, according to figures from Finland's Automotive Information Centre (Autoalan Tiedotuskeskus - AT). After growth of 4% during H114, there was a slowing of auto sales growth over the second half, as the economic outlook grew more cloudy amid increased East-West tensions over Ukraine.
Breaking down the headline figure, passenger car sales stood at 106,236 units, up 2.7% year-on-year (y-o-y), while light commercial vehicle (LCV) sales were up by 2.1% y-o-y, at 10,624 units. Heavy commercial vehicle (HCV) sales were down by 27% y-o-y, at 2,560 units, while bus sales were up by 78.1% y-o-y, at 691 units. The majority of bus sales occurred during the first half of the year.
Looking forward, the economic outlook is becoming increasingly clouded for Finland, which could suggest a slowing of sales growth across 2015. In January 2015, BMI...
Food & Drink
Finland Food & Drink
BMI View: The Nordics consumer outlook remains gloomy, as the countries are expected to feel the negative effects of the slowdown in Russia and the eurozone. In 2015, real GDP growth in each country is not expected to exceed 2.4%. Heavy household debt loads will continue to curb private consumption in Denmark and Norway, while Sweden and Finland will suffer from relatively high and sticky unemployment levels.
Food consumption (local currency) growth in 2015: +3.6%; compound annual growth rate (CAGR) 2014-2019: +4.5%
BMI View: Finland's construction sector saw its third consecutive year of decline in 2014, contracting by a sharper-than-expected 3.6%, to reach an industry value of just under EUR11bn (USD14.7bn). A stagnant eurozone and the escalating impact of Russian sanctions are impacting on the prospects for economic growth in Finland, dampening our expectations for the construction sector and resulting in a growth forecast of just 1.8% in 2015. There are, however, a significant number of transport and utility infrastructure projects in the pipeline that support our forecasts...
Finland Medical Devices
BMI Industry View: Finland has been one of the faster growing markets in Western Europe (WE), although growth has been modest by global standards. Whilst the large and expanding elderly population would indicate a steady rise in medical device consumption, increasing financial pressures on the healthcare system are likely to constrain future growth rates. Although Finland has a history of high quality domestic production, the majority of output is exported leaving the domestic market heavily dependent on imported products.
Headline Industry Forecasts
The medical device market was valued at US$1.020.7mn in 2013, equal to US$188 per capita, making it one of the smaller markets in WE. The market is projected to grow by a CAGR of 2.6% in US dollar terms and 4.6% in euro terms over the 2013-2018 period to attain a value of US$1.2bn by 2018...
Pharmaceuticals & Healthcare
Finland Pharmaceuticals & Healthcare
BMI View: This quarter we have extended our forecast to 2024. This notwithstanding, we maintain our long-held view that, while growth expectations in the region are improving, economic woes in the eurozone remain a major risk factor for the consumption and generation outlook of the three Nordic countries, as more regional instability could undermine their economic activity. In terms of sector trends, we note that Denmark...
BMI View: This quarter we have extended our forecast to 2024. This notwithstanding, our projections for non-hydropower renewable energy generation in Denmark, Finland and Sweden are largely unchanged, as our fundamental assumption for the Nordic markets considered in the report remain unvaried. Key projects in the region continue to progress in line with our expectations, with Denmark's progressive loss of its energy self-sufficient status likely to lead the country to a greater focus on the prompt development of renewables. We also note that Sweden's possible phase-out of nuclear energy could jeopardise the reliability of the system, while pushing the country towards a larger share of renewable generation.
Key Trends And Developments
The incoming Social Democrats and Green Party in Sweden have announced a coalition...
BMI View : Although Finland is a mature market with penetration rate around 181%, BMI believes that the growth has not yet reached its ceiling and the mobile market will expand until 2016. ARPU's, on the other hand will decline as the competition intensifies a trend which BMI believes will continue until the end of the forecast period. To keep a competitive edge, operators will have to focus on investing into high-bandwidth infrastructure such as fibre and LTE, but this is a capital-intensive undertaking despite the improved margins LTE at 800MHz would provide. Newcomer Ukko Mobile sees an opportunity in the LTE 450MHz market, but it will need to rely on innovative service bouquets if it is to stan...