Consumer & Retail Key Themes For 2024: Weaker Outlook With Pockets Of Opportunity Amid Volatility
Consumer & Retail / Global / Wed 29 Nov, 2023
Key View
- In 2024, consumers will remain cautious due to easing but still-high inflation, leading them to focus their spending toward essential items and smaller quality-of-life purchases, rather than large-ticket items.
- Purchasing power is expected to improve slightly year-on-year due to tight labour markets, and its impact on real wage