Economic Liberalisation Bodes Well For Myanmar's Untapped Alcohol Market
Consumer & Retail / Myanmar / Wed 25 Jul, 2018
Key View: The economic liberalisation of Myanmar has led to an uptick in foreign investment in the country's beverage industry, with Yoma Strategic Holdings announcing its joint venture with Pernod Ricard to produce and sell whiskies in Myanmar. Alcohol consumption in Myanmar is expected to pick up, albeit from a low base, due to rising disposable